Rolex Day-Date 40mm Platinum Arabic Ice Blue Dial 228396TBR

The Rolex Day-Date 40mm Platinum Arabic Ice Blue Dial 228396TBR is the ultimate symbol of success, power, and refinement. Often referred to as the “President’s Watch”, the Day-Date has been the timepiece of choice for world leaders, visionaries, and those who demand nothing but the best. This ultra-exclusive model, crafted from 950 platinum, features a mesmerizing ice-blue dial with Arabic numerals, a diamond-set bezel, and Rolex’s legendary President bracelet.

A Watch Fit for Leaders – The Rolex Day-Date Legacy

Since its debut in 1956, the Rolex Day-Date has been synonymous with prestige and exclusivity. It was the first wristwatch to display both the date and the fully spelled-out day of the week, a groundbreaking innovation at the time. Over the decades, it has graced the wrists of presidents, CEOs, and royalty, earning its reputation as the ultimate status symbol.

Ice-Blue Dial – A Signature of Platinum Rolex Models

The ice-blue dial is exclusive to Rolex’s platinum models, signifying rare luxury and distinction. The soft blue hue is both striking and elegant, creating an unmistakable presence on the wrist. The dial features Arabic numeral hour markers, a rare and highly desirable configuration that adds an extra layer of exclusivity.

Diamond-Set Bezel – A Statement of Ultimate Luxury

Encircling the dial is a diamond-paved bezel, meticulously set with brilliant-cut diamonds that enhance the watch’s brilliance. The diamonds are hand-selected and set with Rolex’s unparalleled attention to detail, ensuring a radiant sparkle from every angle.

Platinum Case – The Rarest and Most Prestigious Metal

The 40mm Oyster case is made from solid 950 platinum, Rolex’s most prestigious and difficult-to-craft material. Platinum is significantly rarer and heavier than gold, giving the watch an unmistakable weight of excellence. The polished finish ensures a mirror-like shine, while the Twinlock screw-down crown guarantees water resistance up to 100 meters (330 feet).

The President Bracelet – Timeless Elegance & Comfort

This Day-Date is fitted with the iconic President bracelet, designed exclusively for the collection. Made from solid platinum, the three-piece semi-circular links provide a perfect balance of sophistication and comfort. The bracelet is secured with a concealed Crownclasp, ensuring a seamless aesthetic.

Rolex Caliber 3255 – The Pinnacle of Precision

Inside this masterpiece beats the Rolex Caliber 3255, an automatic movement developed entirely in-house. It features Rolex’s patented Chronergy escapement, which offers 15% greater efficiency, ensuring optimal performance. The movement provides a 70-hour power reserve, making it reliable for extended wear.

Superlative Chronometer Certification – Precision Redefined

As a Superlative Chronometer, this Rolex Watch exceeds the Swiss Official Chronometer Testing Institute (COSC) standards, guaranteeing an accuracy of -2/+2 seconds per day. Whether you’re closing major deals, attending exclusive events, or making history, the Day-Date 228396TBR ensures you’re always on time, with impeccable style.

The Ultimate Expression of Success

The Rolex Day-Date 40mm Platinum Arabic Ice Blue Dial 228396TBR is not just a watch—it’s a legacy. A rare combination of exquisite craftsmanship, historical significance, and absolute luxury, this timepiece is for those who lead, inspire, and leave a lasting impact. Visit our Rolex store in Dubai.